{"id":92211,"date":"2024-03-18T11:32:34","date_gmt":"2024-03-18T09:32:34","guid":{"rendered":"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/zimbabwe-could-cash-in-on-growing-interest-in-baobab-powder"},"modified":"2024-03-18T14:52:41","modified_gmt":"2024-03-18T12:52:41","slug":"zimbabwe-could-cash-in-on-growing-interest-in-baobab-powder","status":"publish","type":"post","link":"https:\/\/www.africa-press.cc\/zimbabwe\/all-news\/zimbabwe-could-cash-in-on-growing-interest-in-baobab-powder","title":{"rendered":"Zimbabwe Could Cash In On Growing Interest In Baobab Powder"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Zimbabwe. <\/strong><\/span>Rozelle Abramson, the founder of the South Africa-based chilli sauce producer Fynbos Fine Foods, has said the growing global fascination with baobab powder is advantageous for countries like Zimbabwe, which boasts a wealth of baobab trees.<\/p>\n<p>Baobab powder is extracted from the fruit of the baobab tree. It contains nearly four times the vitamin C found in oranges and is a source of essential minerals such as potassium and magnesium.<\/p>\n<p>According to <b>How We Made It in Africa<\/b>, Zimbabwe is home to an estimated five million baobab trees, with approximately 3.75 million of them situated on communal lands.<\/p>\n<p>This abundance presents a significant opportunity for commercial exploitation.<\/p>\n<p>Entrepreneur Gus Le Breton, whose company B\u2019Ayoba processes baobab into powder and seed oil for export, estimates that Zimbabwe could sustainably harvest around 12 000 tonnes of fruit annually, a substantial increase from the current annual harvest of 1 500 tonnes.<br \/>\nLe Breton played a pivotal role in securing European Union market approval for baobab powder back in 2008.<\/p>\n<p>A prominent manufacturer of milk, beverages, and food products, Dairibord Zimbabwe Limited, has introduced a baobab beverage under its Cascade brand.<\/p>\n<p>Dairibord\u2019s new baobab beverage aims to tap into the demand for indigenous offerings and their associated health benefits.<\/p>\n<p>It is made with real baobab pulp, emphasizing value addition and the commercialization of indigenous foods that were previously underutilized.<\/p>\n<p>Until recently, the market for baobab powder was primarily limited to Africa. However, in 2020, the global market for baobab powder was estimated at US$6 billion, and projections indicate it will reach a revised size of US$8.5 billion by 2027.<\/p>\n<p><strong>For More News And Analysis About <a href=\"https:\/\/www.africa-press.net\/zimbabwe\">Zimbabwe<\/a> Follow <a href=\"https:\/\/www.africa-press.net\/\">Africa-Press<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Zimbabwe. Rozelle Abramson, the founder of the South Africa-based chilli sauce producer Fynbos Fine Foods, has said the growing global fascination with baobab powder is advantageous for countries like Zimbabwe, which boasts a wealth of baobab trees. Baobab powder is extracted from the fruit of the baobab tree. It contains nearly four times [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":92210,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,6],"tags":[1493,2189,16565,16564,19],"class_list":{"0":"post-92211","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-all-news","8":"category-economy","9":"tag-africa-press","10":"tag-africa-press-zimbabwe-2","11":"tag-baobab","12":"tag-baobab-fruit","13":"tag-zimbabwe"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.1 (Yoast SEO v24.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Zimbabwe Could Cash In On Growing Interest In Baobab Powder - zimbabwe<\/title>\n<meta name=\"description\" content=\"Rozelle Abramson, the founder of the South Africa-based chilli sauce producer Fynbos Fine Foods, has said the growing gl ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/zimbabwe-could-cash-in-on-growing-interest-in-baobab-powder\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zimbabwe Could Cash In On Growing Interest In Baobab Powder\" \/>\n<meta property=\"og:description\" content=\"Rozelle Abramson, the founder of the South Africa-based chilli sauce producer Fynbos Fine Foods, has said the growing gl ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/zimbabwe-could-cash-in-on-growing-interest-in-baobab-powder\" \/>\n<meta property=\"og:site_name\" content=\"zimbabwe\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-18T09:32:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-18T12:52:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/zimbabwe\/sites\/14\/2024\/03\/sm_1710749798.843258.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"720\" \/>\n\t<meta property=\"og:image:height\" content=\"403\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/zimbabwe-could-cash-in-on-growing-interest-in-baobab-powder\",\"url\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/zimbabwe-could-cash-in-on-growing-interest-in-baobab-powder\",\"name\":\"Zimbabwe Could Cash In On Growing Interest In Baobab Powder - 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