{"id":98581,"date":"2024-09-12T11:25:22","date_gmt":"2024-09-12T09:25:22","guid":{"rendered":"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/local-media-faces-ai-ethical-challenges"},"modified":"2024-09-12T13:31:29","modified_gmt":"2024-09-12T11:31:29","slug":"local-media-faces-ai-ethical-challenges","status":"publish","type":"post","link":"https:\/\/www.africa-press.cc\/zimbabwe\/all-news\/local-media-faces-ai-ethical-challenges","title":{"rendered":"Local media faces AI ethical challenges"},"content":{"rendered":"<p><span style=\"color: #ff6600\"><strong>Africa-Press &#8211; Zimbabwe. <\/strong><\/span>ZIMBABWEAN media is at crossroads because of the emergence of artificial intelligence (AI), which experts say presents ethical challenges despite opportunities that come with it.<\/p>\n<p>Africa adviser for International Media Support, Rashweat Mukundu, said the challenges of AI in journalism were broad based.<\/p>\n<p>\u201cThese include artificially generated news stories where anyone can generate news and can manipulate images. There are ethical questions on how journalists can deal with how factual is the video, image generated through AI,\u201d he said.<\/p>\n<p>\u201cJournalists will face ethical challenges on how to apply AI in newsrooms. We need to be wary of implementing AI so that journalism remains relevant and professional.\u201d<\/p>\n<p>Mukundu, however, emphasised that AI offers opportunities enabling research and cost-cutting measures.<\/p>\n<p>A lecturer in the Department of Media, Communication, Film and Theatre at Midlands State University, Calvin Masuku, emphasised ethical challenges brought by AI.<\/p>\n<p>\u201cAl may misinterpret sarcasm, cultural context, complex socio-political nuances. These may lead to inaccuracies in reporting and interpretation. It may lead to dissemination of false or misleading information and lack of ethical responsibilities,\u201d he said.<\/p>\n<p>\u201cAI has disadvantages like job displacement due to rapid advancement of the media industry, negative impact on journalism ethics especially authorship, copyright and credibility.\u201d<\/p>\n<p>He, however, said AI allowed journalists to engage more deeply with complex stories, leverage on their human insight, empathy and investigative skills.<\/p>\n<p>\u201cAI helps journalists to advance data analysis and reporting and enable personalisation of news through curated news feeds and recommend articles that align with individual user interests,\u201d Masuku said.<\/p>\n<p>He said that AI led to automated reporting and content generation.<\/p>\n<p>\u201cAI assists in initiating coherent and accurate reports leading to rich information and helps in initiating deeper exploration of complex topics. Al assist with storage of large datasets, identifying patterns useful for investigative journalism.\u201d<\/p>\n<p><strong>For More News And Analysis About Zimbabwe Follow Africa-Press<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Africa-Press &#8211; Zimbabwe. ZIMBABWEAN media is at crossroads because of the emergence of artificial intelligence (AI), which experts say presents ethical challenges despite opportunities that come with it. Africa adviser for International Media Support, Rashweat Mukundu, said the challenges of AI in journalism were broad based. \u201cThese include artificially generated news stories where anyone can [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":98580,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4],"tags":[19],"class_list":{"0":"post-98581","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-all-news","8":"category-community","9":"tag-zimbabwe"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.1 (Yoast SEO v24.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Local media faces AI ethical challenges - zimbabwe<\/title>\n<meta name=\"description\" content=\"ZIMBABWEAN media is at crossroads because of the emergence of artificial intelligence (AI), which experts say presents e ...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/local-media-faces-ai-ethical-challenges\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Local media faces AI ethical challenges\" \/>\n<meta property=\"og:description\" content=\"ZIMBABWEAN media is at crossroads because of the emergence of artificial intelligence (AI), which experts say presents e ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/local-media-faces-ai-ethical-challenges\" \/>\n<meta property=\"og:site_name\" content=\"zimbabwe\" \/>\n<meta property=\"article:published_time\" content=\"2024-09-12T09:25:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-12T11:31:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.africa-press.net\/zimbabwe\/sites\/14\/2024\/09\/sm_1726128013.332454.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"cfeditoren\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"cfeditoren\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/local-media-faces-ai-ethical-challenges\",\"url\":\"https:\/\/www.africa-press.net\/zimbabwe\/all-news\/local-media-faces-ai-ethical-challenges\",\"name\":\"Local media faces AI ethical challenges - 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